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Get fresh marketing ideas for your business in just 2 hours.

For small, in-house marketing teams it's sometimes hard to come up with new ideas or take a different perspective on how to add impact to their marketing activity.

Perhaps you've an important upcoming event to promote?

or a new product launch which needs impact?

or simply looking for fresh ideas for the year ahead?

 

That's where I come in.

As a Creative Director, I've 30 years brand experience advising the likes of Scania Trucks, Kohler Mira, Stanley Tools and Cadbury Schweppes – which I can now pass onto you.

My Discovery Sessions discuss your current marketing activity, how it aligns with your strategic goals, your key routes to market, and the value you bring. We'll then explore some different ways for you to engage with your customers, drawing on my extensive experience across numerous industries and business sizes.

You'll come away with new ideas and guidance on communicating your expertise in a clear, consistent and impactful way, giving you practical insights and advice that will improve your marketing activity and help to:

Increase awareness of your brand

Position your business as the customer first choice

Grow your business by increasing leads and sales

My Discovery Sessions include:

01

Pre-session research on your current activity and your competitors.

02

A value-packed 1.5 - 2 hour session with advice and guidance you can implement yourselves.

03

A post-session report detailing our discussions for your future reference.

04

Unlimited phone or email support for any questions or advice – just get in touch.

all for £295 + VAT

 

(I work across the UK, with a small travel charge for clients outside my geographical area)

Recent Discovery Session feedback:

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Peter – MD, Visicon Machine Vision

"Ian takes you along an artistic journey that inevitably culminates in design work that will exceed your expectations. He listened to who we were, where we were going, and how we wanted to be perceived."

Zeo

As their business developed, Zeo's market proposition had changed. In our Discovery Session we discussed a  stronger approach to market, their messaging, and how they could communicate their expertise. Afterwards, I re-defined their brand identity and helped develop key marketing assets such as brand guidelines, sales presentation material and promotional video content which helped them stand out at key events.

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  • How much work do I need to do beforehand?
    Very little. All I need are a few examples of recent marketing activity, your website address and any social media channels you are using. If you are able to let me know a few direct competitors, that's a bonus.
  • How long are the sessions?
    We'll typically spend around 1.5 - 2 hours in our session. I recognise time is precious, so we'll keep things moving and work as efficiently as possible. If we're deep in conversation and we run over a little, no problems!
  • What size of business do you work with?
    These sessions typically deliver maximum value to SMEs with small / one-person marketing teams. However I've extensive experience of working with businesses of all sizes - through to multi-national multi £m organisations, so I can bring all this experience to the session for you to draw on.
  • Are the sessions in person or online?
    We can do ether. I find in-person sessions work the best as they can be more fluid, and I can demonstrate examples a little easier, but online sessions work well - particularly for further afield clients (I'm based in Worcestershire).
  • What do I get afterwards?
    As well as a head full of ideas and a full notebook, you'll get a PDF report shortly after our session recapping on our discussion for future reference.
  • What if I have some questions later?
    That's absolutely fine. Don't forget you have unlimited phone and email support after our session: if you want to run anything past me, or show me a concept you have, just get in touch and I'll take a look for you.
  • How much does this cost?
    My Marketing Discovery Sessions are priced at £295 + VAT (+ travel if you are outside my local area). This includes any pre-session research I undertake, the Discovery Session itself, a post-session report, and unlimited phone / email support. There's no monthly retainer or contract – just one paid session value-packed with ideas.
  • What results have you delivered?
    Plenty. You'll see a few recent testimonials on this page, and I pride myself on always delivering value in each session. As an example, I recently held a session in which we discussed a powerful new way for them to showcase their expertise and win major contracts. We subsequently developed this work for the client which returned a 1750% Return On Investment!
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